We’ve said it before, and we’ll say it again; even with all the new tech popping up, a lodging operator’s website remains their most important marketing tool. And as such, it should be designed and maintained with care. Content...
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86% of online American travelers use search engines in the trip-planning process. And that’s a great thing because any customer beginning their journey at the search bar is within your marketing reach. To take full advantage of these opportunities...
We write a lot about website design. And for a good reason; Nearly 50% of people consider web design the number one factor for determining the creditability of a business. But a successful website has to offer more than...
Well, it’s that time of year again. 2017 is coming to a close, making it the perfect moment to reflect on the past and make plans for the future — a practice just as beneficial for businesses as it...
Your website is the most powerful marketing tool you have. It’s the first place people will go to find out more about your property and the best way to score direct bookings. Therefore it’s critical to create a site...
You’ve invested a significant amount of time and money to create (or redesign) a website for your property. After careful considerations about formatting, content, and functionality, it’s finally time to publish. You’re excited to share your site with the...
The Brewster family has a rich history of hospitality in the Canadian Rockies that they put to excellent use at the Brewster Mountain Lodge. Nestled in the heart of the picturesque town of Banff, the property offers 68 rooms...
You invest a lot of time and effort into your company’s web page with the hopes of converting as many browsers as possible into a sale. But even after ensuring your page is visually pleasing, has intuitive navigation, and...
At the heart of any tourism or hospitality business’ digital marketing strategy, a modern, user-friendly website is an important investment. Here at World Web Technologies Inc. (WWT) we use WordPress to power our clients’ websites and we’d like to...
Your property’s website has two very important purposes: to expand reach, which is achieved through good search engine optimization practices, and to increase revenue by converting lookers into bookers, which we will address in this article. As the peak...